Copywriter

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Website Copy

Write Castlight Health Technology copy for 20 page corporate website (home page, headlines, sub-headlines, product descriptors). Collaborate with creative team to develop core B2B brand messaging.
Target Audience: Employees and Health Benefits Leaders

eMail Campaigns

Create Boomity B2B Tech drip e-mail marketing campaign to increase conversion and sign up for quarterly webinar.
Target Audience: Trade Association Members

Banner Ads

Manage Tripit marketing creative talent, write creative brief, and  banner ad campaign copy for highly rated Travel App acquisition campaign. 
Target Audience: Business and Leisure Travelers

Blogs

Write a blog series for Kapost content planning software, illuminating readers on the intersection of marketing practices and human behavior.
Target Audience: B2B marketing professionals

​Webinars

Write and present webinar series for Boomity B2B tech startup to increase lead generation (with 90% favorable reviews) . 
​Target Audience: Trade Association Members

Presentations

Write a generic powerpoint presentation to educate fortune 500 business leaders on the basics of brand building.
Target Audience: Business Executives

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